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IoT in Action - Microsoft and Genetec discuss Cybersecurity in Retail

Learn more about Genetec retail solutions: Microsoft and Genetec discuss how digital transformation is shaping the retail industry. Learn how cybersecurity is of paramount importance to the development of Genetec retail solutions and how a strong "network of trust" ( helps retailers secure their business. With the emergence of e-commerce, consumer connectivity, and higher consumer expectations, the retail space is changing. To increase in-store profitability, traditional brick-and-mortar retailers must develop a clear understanding of their shoppers to deliver superior customer experiences that will win loyalty and increase in-store conversions. Subscribe to the Genetec channel to stay up-to-date on the latest in security solutions LinkedIn: Facebook: Twitter: Instagram: #Genetec #PhysicalSecurity #ProtectTheEveryday #Retail #Microsoft #Cybersecurity